JUNE 2020 12 BenefitsPRO magazine
This is what my editor, Paul Wilson,
told me more than three years ago
when I started writing the series, “What’s the Good News, Ladies?” At the time, many in our
industry were bummed out and we needed some positive news to inspire us.
Fast forward to the present: My husband and I have both tested positive for COVID- 19 and,although the symptoms are mild, I found myself being the one that was bummed out. I’mcompletely over seeing an inbox full of emails about COVID- 19, what to do and what not to do, andI’m getting information overload on what carriers are doing. I just needed to hear something good.
This reminded me of the phrase, “Innovation is born from necessity.” What a bold statementthat rings so true today. I’m in NYC, AKA the U.S. epicenter of COVID- 19, and it is definitely notbusiness as usual. But we have found new ways to connect with family, friends and clients andalso support them in ways we never thought we would before.
This got me curious to find out what other people were doing in our industry. I reached out towomen who have been featured in the “What’s the Good News, Ladies?” monthly series overthe years and asked them what they were doing to support their clients during this time or whatsomeone did for them that made a difference. Here’s what they said.
“I need to hear something good.”
IS BORN FROM
NECESSITY What good things are benefits professionals doing to support their clients or make a difference during
this critical time?
By Susan L. Combs